This week we were hit with a wave of posters for several upcoming films: The Hunger Games, The Raven, Prometheus and Project X. With the year rolling along quite nicely, promotion teams are looking to keep up the box office success, making sure their films don’t go unseen. While Prometheus and The Hunger Games won’t require a lot of promotion, the film deemed ‘Superbad on Crack’, Project X, and The Raven, starring John Cusack will need more than action and half-convincing promo lines to get their audiences in the theaters. Check out the posters below and let us know what you think:
The Hunger Games:
With Suzanne Collins’s popular novel series hitting the big screen in several months, it seems as if everyone is trying to jump on The Hunger Games bandwagon, including me. In the last poster for The Hunger Games, Katniss Everdeen (Jennifer Lawrence) points her arrow with skill and determination. Question is whether or not this franchise will catch fire and become the next big series in Hollywood.
Directed by Gary Ross, The Hunger Games slams into theaters everywhere March 23, 2012.
Why.. doesn’t this poster look awfully familiar? In efforts to continue to peaking people’s interest, the promotion team for Ridley Scott’s anticipated alien film, Prometheus, released a second poster. Much like the trailer, the posters seem to build gradually. In the first poster we received the same statue, but a bit more hidden in the shadows. I’m curious to see what the other posters have in store, hopefully something a bit more excited than this.
Directed by Ridley Scott, Prometheus hits theaters June 8th, 2012.
The Raven, starring John Cusack, Luke Evans and Alice Eve, hopes to gain the attention of movie goers by painting the prolific poet Edgar Allen Poe as a pipe smoking investigator, who seemed to have enjoyed the company of Sherlock Holmes. The new poster, heavy in red and black, bleeds Edgar Allan Poe; it’s artistic and eye-popping… could’ve been a bit larger though.
Directed by James McTeige, The Raven hits theaters March 9th, 2012.
I’m a little weary of a film heavily leaning on the titles of The Hang Over and Super Bad. While both of those film were fantastic for their own reasons, to promote a film using those titles seems a bit weak. In all honesty, the film could very well be a hit with younger audiences nationwide. In a busy semester, some people are just looking for a reason to skip the books and head to the theaters with friends. It’ll be interesting to see how Project X fares at the box office.
Directed by Brett Haley, Project X slams into theaters March 2, 2012.